Müllermilch “Dreh mal kurz auf” Social Media Spot
In collaboration with rpm
Credits: Content Production | Influencer Solution
Mission: Planning and Concept – professional Social Media Ad regarding the well-known MUHH raffle #DREHMALKURZAUF and find 50.000 EUR!
Objective: Increase brand awareness and reach. When opening the bottle, emotions of brand identity are supposed to be captured and conveyed to the audience. (“Drehmalkurzaufmoment”)
Solution: Awareness and incentive to buy by illustrating the endless possibilities in case of winning. Fast change in cuts and many different scenes should animate the audience to break out from their daily grind. The ad radiates endless possibilities and as a result, these emotions are felt by the vievwer every time the open a Müller bottle.
